Exotic Diagnostic Performance
Art Direction
Branding
Web Design
Social
Exotic Diagnostic Performance is an independent auto repair shop based in Houston, Texas. They provide comprehensive, professional care exclusively for Lamborghini and other exotic performance cars. Their goal is to be pioneers of performance car maintenance through cutting-edge, professional, and high-quality services.
I worked closely with the EDP founders to position them strategically and develop their look. The EDP brand identity takes inspiration from existing luxury, niche brands. I aimed to visually set them apart from other shops and give their brand a minimal-edge feel that matches their vision of a luxury performance shop.